A sports betting, casino and poker app has been launched in the State of New Jersey, which sees Roar Digital release BetMGM. Roar Digital which is a joint venture between MGM Resorts International and the UK giant GVC Holdings, who own and operate powerhouse iGaming brands such as Ladbrokes Coral, is a rebrand of PlayMGM.
An upgrade of PlayMGM, BetMGM allows players who download the app to be able to place sports wagers on the move, as well as take advantage of the app’s casino and poker offerings.
With Adam Greenblatt, the Chief Executive Officer of Roar Digital, commenting: ”
“We’re thrilled to give our customers bigger and bolder opportunities to enjoy the games and unique experiences that BetMGM will provide as the professional and collegiate football seasons get underway.”
“We believe our product takes in-game entertainment to the next level.”
The introduction of BetMGM is the latest in products and ventures for the iGaming market in New Jersey, which recently has seen the likes of Unibet and bet365 setting up operations in the State. No doubt hopeful in tapping into once of the most lucrative territories for iGaming in the US.
Commenting on the launch of BetMGM by Roar Digital, Scott Butera, MGM’s president of Interactive Gaming, stated: “We’re thrilled to give our customers bigger and bolder opportunities to enjoy the games and unique experiences that BetMGM will provide as the professional and collegiate football seasons get underway.”
“We believe our product takes in-game entertainment to the next level.”
