Privately owned British bookmaker Betfred, have announced the completion of a deal that will see them operate in the state of Iowa. In signing an agreement with Elite Casino Resorts, Betfred will be providing the technology and operations support, enabling Elite Casino Resorts to offer sports wagering for their customers in the state.
Subject to regulatory approval Betfred will be offering Elite Casino Resort customers on premise, online and mobile wagering with a full suite of managed products which includes BI/Analytics, Anti-Fraud, Trading, Compliance/GDPR, Customer Support, Payments and Marketing, as well as managed trading operations support.
On July 11, 2019, the Iowa Racing and Gaming Commission approved Betfred Sports Iowa, LLC as an Out of State Vendor for Grand Falls Casino Resort, LLC.
Fred Done, the founder and Chief Executive Officer of Betfred, commented on the deal with Elite Casino Resorts, stating: “I’m delighted to partner with Elite Casino Resorts in Iowa and we look forward to working with our new partners and sharing our joint expertise in what is a very exciting opportunity and market for Betfred.”
Elite Casino Resorts currently owns and operates three premier gaming and resort destinations in Iowa. The Kehl Family of Dubuque, IA, majority owners of Elite Casino Resorts, have been pioneers in Iowa gaming, awarded the first riverboat gaming operator’s license in Iowa on April 1, 1990 for the Dubuque Casino Belle, the first American-flagged vessel to offer gambling cruises in the United States.
Whilst Betfred as founded over fifty years ago by Fred Done and have grown to become one of the largest bookmakers in the UK. Betfred in addition to operating an extensive retail division within the UK, also operate an online sportsbook, casino and poker rooms
